2013 marked a new era for the show as well as the exhibitors and visitors.
A warm welcome to BASELWORLD – the World Watch and Jewellery Show.
Each spring, some 1800 companies from the watch, jewellery and precious-stone industries, together with related sectors, showcase their latest developments and innovations in Basel. The world's most renowned brands display their collections exclusively at BASELWORLD.
About 100,000 visitors from the specialist retail and wholesale trade make their way to Basel from all over the world to discover the current trends and view the latest creations from the watch and jewellery sectors. The presentation staged at BASELWORLD is truly unique, providing an opportunity to experience brand worlds at the topmost level.
HELVECO has showcased its latest watch, pens, cufflinks, and leather goods collections including the latest luxury gift set variations. It also had the first feel to some new accessories which will be launched during the year yet were there during the fair for taking the feedback from trusted partners from across the globe.
The Tri-Color Wheel Crown collection experienced the most success including the watch, pen, and matching cufflinks which are all made to present one coherent concept. In addition to the 3-color Wheel Crown, the smaller size, 3-hand, ladies collection has been launched in different finishes including steel, rose gold, and yellow gold. The collection included leather strap options and the latest bracelet version in the aforementioned finishes respectively.
HELVECO Stand was located at Hall 2.0 (International Brands) Stand A13